Why is the .270 dying?

But I also think marketing has a lot to do with it. Look at the 6.8 Western... by all measures that round should have been a welcome 270 upgrade. It packs a punch above the 6.5 PRC yet maintains the short action. Its biggest downfall was that it was not designed by Hornady.
More so than lacking the Hornady credentials is the piss-poor quality of Winchester ammo especially for something designed for long-range precision. Building something for LR work that is not supported by Hornady or Berger is going to make it die on the vine for everything except handloaders - and even then, finding quality head stamped brass is a very recent thing IIRC in the last 12 to 18 months from ADG.
 
Gotcha, can you explain further on slower twist rates? I haven't heard anyone bring this up before.
Most factory 270's have a twist rate that tops out at bullet weights of around 150 grains. Gotta have a non-SAAMI twist rate (faster twist) to stabilize the long, heavy for caliber bullets now available. Which means that it is a hand loader only option because what major manufacturer of ammo would bring to market a 270 bullet that wouldn't work in 99.99999% of 270 Win rifles ever made?
 
The reality is that most rifles will last a hunter a lifetime. The gun and ammo companies know this very well. They also know that with a big marketing budget, they can sell a lot more rifles and components by continually releasing the the new best thing. I would say over the last 20-30 years, this cycle has ramped up substantially as it has proven to be a winner for sales.

Aside from potential gun bans during election cycles and the associated shortages, releasing new rifles and cartridges has been the biggest driver of sales for the outdoors industry over the past decades.
Same for backpacks
 
Using the flat brimmer algorithm, aer=d, where a is the angle of the brim, e is the ego of the person, and r the radius of the bill, the douchebaginess of the person can be calculated. The man in the above picture rates very low on the flat brimmer scale and obviously owns multiple .270’s. In exhibit A below, we measure the flatness of the bill and can deduce that it is obviously not a flat brimmer’s hat, but the hat of a man that can handle a small .270 or 30/06 and not cry to his husband every time he jerks the trigger. A man that doesn’t need the likes of a hotspotting YouTube video to make himself feel special. A man that uses the tools that work for him and doesnt just blindly follow that guy on rokslide. And if you’ve made it this far with a chuckle or two, congrats on not taking things too seriously. ;)

View attachment 916645
Kind of a dumb analogy. Other than Billy Jack who wears a perfectly flat hat brim? That is far closer to flat than any of my hats.
 
If you have a .270 load that delivers a .697 G1 at 2650fps with 41gr of powder I would love to see it. I’d say that’s pretty much apples to apples…
Well how about 2918 fps with 61 grains of powder and a 591 BC? How far out there does your measly 100 BC points have to go to catch up? And without question the first 500 yards the 270 is the superior rifle. Is there some odd requirement that 6.5 shooters are restricted from sneaking up on game animals?




Looks like past 1000 yards.
 
Some
I didn't say most but it absolutely is a factor for some. I said the 277 bullet options impedes it's popularity compared to 284 and 264 options. Meaning more people would buy/build 277 bore rifles if there were bullet options on par with what's available one bore diameter up and down. If joe 6 pack is buying a rifle and is told x cartridge performs about the same as y cartridge but it offers these new slippery bullets that are less impacted by wind and hold velocity better, that could be a deciding factor for some.

Intended projectiles has impacted every rifle/barrel/chamber choice i've made in the last decade but I know that isn't the norm.

Do you think 25 creedmoor standardization would have happened if it werent for high BC bullets? 25-06, 257 weatherby (now with fast twist rates), and a laundry list of popular quarter bore wildcats all came to be due to new high BC 25 cal bullets. I can get head stamped 25 GT and 25x47 brass as well. Why do you think that isn't happening at near the scale for 277s?

I do think the 270 would give up some of it's "lesser recoiling than a 30-06" allure if it were more tailored to heavier high bc bullets.
Some usable bullets in 1-10 twists are in the high 500's, close to 600 as a matter of fact. I personally do not think either the 30-06 or 270 are at recoil levels for most to easily overcome. That is other than Creedmoor shooters. Poor Genetics?
 
More so than lacking the Hornady credentials is the piss-poor quality of Winchester ammo especially for something designed for long-range precision. Building something for LR work that is not supported by Hornady or Berger is going to make it die on the vine for everything except handloaders - and even then, finding quality head stamped brass is a very recent thing IIRC in the last 12 to 18 months from ADG.
As for good Brass Lapua 30-06 brass is easily converted to 270 brass. As for long range precision shooters using factory ammo, sure to pile up brass.
 
I was discussing the lack of quality 6.8 Western brass not 270 brass. Sorry if I was unclear.
As for good Brass Lapua 30-06 brass is easily converted to 270 brass. As for long range precision shooters using factory ammo, sure to pile up brass.
 
Well how about 2918 fps with 61 grains of powder and a 591 BC? How far out there does your measly 100 BC points have to go to catch up? And without question the first 500 yards the 270 is the superior rifle. Is there some odd requirement that 6.5 shooters are restricted from sneaking up on game animals?




Looks like past 1000 yards.
I believe the question at hand is “why is the .270 dying”…. And it’s dying because there are cartridges that offer way more for way less. I have nothing against a .270 and have killed plenty with ‘em but they don’t reside in my safe anymore as the bang no longer matches the buck.

And I suppose if you really want an apples~apples comparison for bullet performance you’d want to punch in a number corresponding to a 6.5/06 with a 147 or a 280 with a 180 see how badly it whoops up on a .270 again…
 
Some

Some usable bullets in 1-10 twists are in the high 500's, close to 600 as a matter of fact. I personally do not think either the 30-06 or 270 are at recoil levels for most to easily overcome. That is other than Creedmoor shooters. Poor Genetics?

Those bullets are the exception rather than the norm far as I know? Still, I’d argue along side you that vs 6.5 PRC it’s same/same functionally for most hunters. In a 9# hunting rifle, the load you referenced below is nearly 20lb of recoil. I’m sure some people can learn to manage that level of recoil but it takes most a concerted effort to do so IMO. Maybe I’m a pussy that you like to poke fun at but when I used to primarily shoot 300 mag hunting rifles, I had to focus on not letting recoil and anticipation get the best of me. With half as much recoil I am focusing on managing the recoil so I can spot a shot. Much more enjoyable shooting for me and i think the majority of shooters.
Well how about 2918 fps with 61 grains of powder and a 591 BC? How far out there does your measly 100 BC points have to go to catch up? And without question the first 500 yards the 270 is the superior rifle. Is there some odd requirement that 6.5 shooters are restricted from sneaking up on game animals?




Looks like past 1000 yards.

When I look at those two charts the first thing I see is they are basically the same wind holds but one is going to have 7# more recoil energy and burn 20 grains more powder. 270 is notably flatter though which is nice.
 
This thread makes me want to get back into the 270. For many years all I had was a Remington 700 ADL in 270, it had a blind magazine, iron sights (I took the rear with slider off to accommodate the scope) and a 4x Bushnell. It shot absolutely lights out with 130g Winchester silver tips that came in a gray box.

That rifle took many elk, mule deer, and black bears over the 20 years I hunted with it. Only later my dad picked up a few rifles for pronghorn hunting, everything else though was 270. I wish I still had it, that gun looked like it had been in a train wreck, no more blueing from being rubbed and cleaned so much, dings in the plastic stock. It just kept ticking. If I ever get a new one, I’ll find some good 130g bullets to load for it, probably partitions.
 
I believe the question at hand is “why is the .270 dying”…. And it’s dying because there are cartridges that offer way more for way less. I have nothing against a .270 and have killed plenty with ‘em but they don’t reside in my safe anymore as the bang no longer matches the buck.

And I suppose if you really want an apples~apples comparison for bullet performance you’d want to punch in a number corresponding to a 6.5/06 with a 147 or a 280 with a 180 see how badly it whoops up on a .270 again…

But what is the use case for a 6.5/06 or 280 vs a .270? Apart from on paper superiority, what hunting task will they perform significantly better? Kill a deer at a maximum of 700 yards instead of 600 yards?

To me, “Apples to apples” means comparing cartridge and bullet effectiveness at a given role. And that role, for most people, is going to be shooting deer/antelope/elk/black bear/etc at ranges under 500 yards. With 500 yards being a rather rare maximum range under field conditions for most hunters (excluding the masses of hunters who shouldn’t be shooting past 50 yards).

I sometimes hunt with a .270 and will likely do so for a long time, but to me it offers no significant advantage over a .243. The .243 will kill deer just as dead out to 550 yards, which is 200 yards further than I have ever killed a deer and probably 450 yards more than my average deer.

If the .270 dies, which I think doubtful, it will be buried by hunters realizing that the .224 and .243 cartridges do the “normal job” of killing deer and other common game animals just as well as it does.


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