Darin,
With rifles it is similar to sighting in for maximum point blank range (MPBR), and ballistic calculators (like JBM) have a function that calculates the optimum sight in range for your specific load and intended target size.
Yup, I always sight in my rifles for MPBR. That being said, makes perfect sense for a bow too! Thanks for the article Darin, I hope to try it out this weekend.