The Problem With Hunting Clothing Brands Today

[Ecampbell25]

I think these companies now are coming out with too many different lines.

Keep it simple, Keep it versatile, Keep it true.

 

[Bump79]

I think these companies now are coming out with too many different lines.

Keep it simple, Keep it versatile, Keep it true.

Agreed. Many seem like they are just adding stuff to talk the customer into buying something new vs actually providing a benefit to the consumer. I think it's short sided in the long run.

For example - Kuiu's whitetail line they added some fleeces to the mix.. when they already have the Peloton and Strongfleece series. If the Encounter fleece is better why not just have it be the Peloton? Do we need 20 fleece options lol

IMHO good hunting gear in 2025 you should be able to layer your baselayer, midlayer tops and bottoms for western hunter, upland and whitetail pretty unchangeabley with a few exceptions.

 

[Poser]

Right on. Thanks for that, Brad.

One initial thought that may have already been mentioned...I never really see too many options for blaze orange or blaze camo in either insulating or waterproof jackets. Personally, when I sit down to glass, I like to throw on down puffy for a while. But in order to stay 'compliant' in most states that I hunt in, I have to first remove my orange vest, then put it over my outermost layer. It's a bit of a pain and that makes for a lot more movement when I'm trying to be stealthy.

Additional fabric could also be a great way to reinforce wear points (elbows) and soak-through areas (shoulders) as well.

I see this design more often in upland jackets which are much too heavy for the backcountry and European brands which are way too spendy to bring stateside.

I've actually been chatting with our local gear repair shop about adding about 300 sq inches of blaze orange ripstop nylon to my Sitka Kelvin for this very reason.

Just a thought!

I scored a FlyLo (ski brand) 800 fill puffy in blaze orange last spring. It makes it much less of a hassle to deal with adding, removing layers in the field. Thankfully, this has shifted in just the last 2-3 years with SG, Kuiu and even Sitka offering some practical layering options in blaze orange. I think this may have been the first season where I didn’t once use a mesh orange vest in the mix. Between the SG Helio, Kuiu Peleton and guide vest in orange the down puffy and an orange Patagonia rain jacket, I was set with functional layers.