But in all seriousness - was the idea that the distance scale was also in yards not metres?
I'm guessing not metres ... pretty sure I learned from some guy around here years ago about the importance of not having something that relied on two different measurements (MOA/MIL in scopes, or using SFP).
But if in yards, then you'd be making a scope that was of almost no use to the entire market outside the US ...
This does point to an interesting dilemma ... if
@THLR is trying to get up a new hunting option, and some of the rest of us are pushing scope manufacturers to adopt (some version of) his reticle, what would happen if we ended up with something that either didn't work for the US market, or the 'rest of the world' market ...
Would be interesting to see if we can come up with something that is universal / works for all.