Kuiu sold?

[repins05]

Kuiu sold to conservation minded investor group? Do you think this will be good or bad......? Will kuiu go big box?

 

[Steve300xcw]

I bet we will find out soon enough

 

[Blacktocomm]

Looks like it is keeping the existing CEO and looking to expand in person/brick and mortar? Link to sales announcement

Not sure if the line about existing brick and mortar presence is opening more of their own stores, or getting into more retailers. Will be interesting to see.

 

[JDPAPA]

KUIU Ultralight Hunting Acquired by a Collective of Conservation-Minded Families | Cox Enterprises

This acquisition will bolster KUIU’s commitment to its customers, employees and innovation.

www.coxenterprises.com

 

[BasicUtahrd95]

Don’t know anything about Cox Enterprises, but it’s usually not a good thing when hunting focused brands get bought out by investment groups. They are there to turn a profit as quickly as possible. Usually by making a cheaper, more generic product that can be sold at volume to retailers.

 

[BasicUtahrd95]

I expect to see more high margin merch/lifestyle apparel and less technical hunting gear.