Filson clothing and gear.

FCCDerek

Lil-Rokslider
Joined
Jan 15, 2020
Messages
158
Location
North Idaho
So, I recently had a back and forth over on Reddit concerning Filson clothing and gear, and their targeted demographic for their items. He's adamant that its outdoorsman, ranchers and farmers. I tend to disagree. I know a lot of ranchers and farmers, and a ton of outdoorsman and none of them wear Filson for work. Maybe for a night on the town, but not out in the woods and fields. My question is this, how many of you wear Filson gear for hunting, hiking, camping, work, or other general outdoor use? I'm honestly curious. Most farmers, ranchers, and outdoors types I know gravitate towards Carhartt or the like for workwear. Kuiu, Sitka, etc. for hunting clothing. Though I know a ton that wear Carhartt for that as well. Almost everyone I've met that wears Filson also wear boots that never leave the asphalt or pavement. They're K Mart Cowboys if you will, or hipsters, or lumbersexuals. To me, it feels like that brand has gone the way of Abercrombie and Fitch, which used to be a serious producer of hard use outdoor gear. I was looking at one of their short lined cruiser jackets as a general use every day jacket, but found out that the chest pockets aren't even big enough to hold a cell phone, and there's no internal pocket so I had to pass. Seemed to me it wasn't too well thought out for what people would actually carry in it. Thanks for any input y'all have to offer!
 
Joined
Jan 12, 2024
Messages
78
I have a Filson Mackinaw I begged my parents for when I was about 16. Cabelas carried them. I wore it quite a bit for whitetail when I was younger. But that was 20 years ago. I still break it out sometimes.

But I don't think they are marketing to hunters anymore. See a lot of hipsters online sporting their stuff these days.
 
Joined
Apr 5, 2015
Messages
5,941
Love their stuff. Caught a bit of a filson bug 15 years ago or so, just as the hipsters found them. I worked on a project in Seattle and the flag ship store was in between the job site and the airport. Stopped by a dozen times in a year. Probably spent more on filson stuff than I made on the gig.

It is expensive. USA made comes at a price. It also gets a cool factor premium. Everything I own is durable and well made, but heavy as hell relative to its more modern counterpart.

I have a couple of tin cloth jackets and a tin cloth hat that are going strong years later. I bought a set of their chaps for upland. Tough as hell but hot too. Love their upland strap vest. Foot wear was a meh for me. I have wide feet and the boots weren’t a great fit. Have a couple of shirts, belts and a mackinaw cruiser. They are great and worn regularly for around town. Their bags are awesome too. I have a duffle that is my go to for overnights and have worn through 2x of their computer briefcases.

As far as work wear or hunting, I call BS. I am sure there are some wealthy gentlemen farmers that use it as work wear and a few diehards that use if for hunting, but I think most of them do it for style points. The people I know that make a living with their hands are wearing Ariat and carhartt. No way they would pick a $300 wool cruiser that had to be dry cleaned over a $50 sweatshirt that is more comfortable and washable. For hunting, maybe some upland gear. For fishing, sure. Fly fisherman have more $ than sense. But anyone else wearing filson gear is probably doing it because they like it and don’t mind spending the money. But…you could probably say the same about yeti coolers, high end optics and just about everything in my hunting wardrobe so whatever.
 

Coldtrail

WKR
Joined
Dec 9, 2019
Messages
359
I've got a bunch of Filson stuff but will qualify it by saying I haven't bought anything new from them in over 20yrs. Their wool shirts and pants used to be top notch and most of mine are still going strong. I have a wool lined Tin cloth packer jacket that I think they stopped making but easily the most bomb proof and weather resistant jacket ever made, has 3 different weight liners. I have a short wool lined Tin jacket that I wear in the woods daily that has had the free factory rebuild on it that's prob 30yrs old, and brush chaps about the same age still going strong.

Sadly, they haven't been American made for quite a few years now and prices went way up for lesser quality gear, so I would agree....now it's for a different high dollar market & being worn to micro breweries on Sunday afternoons where guys sit around in $200 flannel shirts, work boots with no scuffs, and skinny jean work pants pretending they do blue collar work.
 
Joined
Nov 6, 2017
Messages
583
Location
WA
Grew up near Filson HQ in a logging, farming, and hunting family. “The” traditional target audience of Filson.

Their older stuff is money and certainly targeted towards anyone doing anything in the PNW Forests. My Grandfathers held Filson in high regard, one being a career logger and the other growing up on the farm. My family still uses their wool pants in cold conditions, although I’ve moved on myself.

A few years ago they absolutely shifted their target audience to the aspirational and outdoorsy fashion crowd, not outdoorsmen.

Pants and jackets seem to be fine quality still, base layers, socks, etc are overpriced off shores garbage. Their wool socks used to be bomb proof, now they’re sloppy.

Most of my Filson only gets pulled out for fashionable purposes these days, aside from my tin cloth which is killer when battling blackberries. That being said, I still stop by the HQ store yearly as it’s a cool place.
 

Hnthrdr

WKR
Joined
Jan 29, 2022
Messages
3,483
Location
The West
Well the Filson store is in Boulder, Co here. The biggest anti-hunting, anti-ranching, probably top 3 ritzy zip codes in the state if that tells you anything…
 

ShortMagFan

Lil-Rokslider
Joined
Dec 12, 2020
Messages
185
I’ve got a ton of Filson stuff

Their bird britches with the tin cloth on the front of the legs get worn all winter at the farm

I’ve been using one of their medium field bags as my deer hunting bag for over ten years and love that thing

I’m wearing a Filson puffy vest today around town.

Had a pair of their roper boots, did not like them at all

Think I also have a bird vest that I’ve outgrown. And I’ve got several Filson belts

I think I only have two pieces of Sitka gear both hoodies I bought from someone doing a gear dump. I do like them a lot

Do not own any kuiu or other of the newer performance hunting brands. I do own a fair amount of nomad stuff and plenty of carharrt
 

bozeman

WKR
Joined
Dec 5, 2016
Messages
2,865
Location
Alabama
I have some older Filson stuff like the waterfowler hat that I use duck hunting and I have a couple Filson shirts and jac shirts. I use mine for working outside all of the time. That's what I bought it for. Clothing is a tool. Older Filson stuff has been rock solid for me. Prob my favorite flannel shirt is a Filson about 15 years old and I wear a Filson cover cloth?? shirt as a jacket almost daily working around the house. There is a Filson Unfailing for 2nd hand/blemished goods if you want to try.
 
OP
FCCDerek

FCCDerek

Lil-Rokslider
Joined
Jan 15, 2020
Messages
158
Location
North Idaho
Love their stuff. Caught a bit of a filson bug 15 years ago or so, just as the hipsters found them. I worked on a project in Seattle and the flag ship store was in between the job site and the airport. Stopped by a dozen times in a year. Probably spent more on filson stuff than I made on the gig.

It is expensive. USA made comes at a price. It also gets a cool factor premium. Everything I own is durable and well made, but heavy as hell relative to its more modern counterpart.

I have a couple of tin cloth jackets and a tin cloth hat that are going strong years later. I bought a set of their chaps for upland. Tough as hell but hot too. Love their upland strap vest. Foot wear was a meh for me. I have wide feet and the boots weren’t a great fit. Have a couple of shirts, belts and a mackinaw cruiser. They are great and worn regularly for around town. Their bags are awesome too. I have a duffle that is my go to for overnights and have worn through 2x of their computer briefcases.

As far as work wear or hunting, I call BS. I am sure there are some wealthy gentlemen farmers that use it as work wear and a few diehards that use if for hunting, but I think most of them do it for style points. The people I know that make a living with their hands are wearing Ariat and carhartt. No way they would pick a $300 wool cruiser that had to be dry cleaned over a $50 sweatshirt that is more comfortable and washable. For hunting, maybe some upland gear. For fishing, sure. Fly fisherman have more $ than sense. But anyone else wearing filson gear is probably doing it because they like it and don’t mind spending the money. But…you could probably say the same about yeti coolers, high end optics and just about everything in my hunting wardrobe so whatever.
Unfortunatly much of it isn't made in the USA anymore. They also haven't adjusted their prices to reflect that. I'm of the opinion that it's mostly marketed to hipsters now as well. It's a shame. I'd really like a short lined cruiser jacket and one of their tin cloth duffels, but I just dont' wanna pay what they're asking.
 
OP
FCCDerek

FCCDerek

Lil-Rokslider
Joined
Jan 15, 2020
Messages
158
Location
North Idaho
Seems like most of the replies here are pretty well in line with my thoughts on the subject. They're targeting a wildly different demographic for their sales now than they used to. I wish they'd have dropped their prices when they started outsourcing overseas.
 
Top