Myself, and Seek in general have always been naturally curious. Being naturally curious leads us to experiment with fabrics and designs. This natural curiosity means we are open to discussing, learning, and deciding if it is useful to us.
In 2021, we recorded our second podcast with Ryan Busse, because we were curious about what he had to say. The first pod, he was a VP at Kimber and I had known him for several years when he had been a VP at Kimber. We understood he had written a book that many might find negative to the gun industry. That sounds interesting, why the shift? Maybe hunters want to hear why the shift ? We clearly stated we had not read the book, and by doing a podcast it did not mean agreement or approval. We couldn’t really push back, because we had not read the book. I am fine to have discussions with people I disagree with. Disagreements can help us learn and evolve, concrete our viewpoints, or challenge them. I am the type of person who can have a conversation with someone I disagree with, perhaps I come to value their viewpoint, or understand it, even if I disagree. I also think that our podcast is meant to be more exploratory rather than a place for a debate.
As an example, we have also done a podcast with the North American Non-Lead Partnership. It was about knowledge and learning but we didn’t go on a crusade to ban lead. No one has tried to cancel us because of the podcast. It was about learning, and what we can better be done from his perspective.
That being said, I find questioning our support to the hunting community a bit misguided. We donate often to small archery clubs, small hunting clubs, LE, and many small groups, not including large donations BHA, Wild Sheep, Trout Unlimited, Sportsman for the Boundary waters, TWS, TRCP, the Arctic National Refuge, Pheasants Forever ….and generally, these aren’t small donations.
I also find interesting parallels in some of the comments expressed here, from hunters, and those from other customer segments. I am aware that some Rec. people try to dismiss us as a hunting brand, and some hunters try to dismiss us as a rec brand. We do support some rec groups like American Packrafting Association but in any recreational setting, we still unequivocally support public land fair chase hunting. It’s not like we change who we are when communicating to groups. We just want to be who we are and understand there is market overlap.
There is also no political litmus test to work at Seek. I know we have some people, that are fairly conservative, and likely some that are not. I literally do not care. The only real litmus test is you have to be hunting-friendly, pro outdoors, show up for work, and do a good job. We have taught and mentored several of our employees who enjoyed the outdoors in non-hunting ways on how to hunt. We don’t force them to hunt by any means but if they want to learn we are happy to help and have directly added to our hunter population.
Overall, I feel this division and cancellation culture has gotten out of hand. Every topic or debate should allow for more nuanced opinions. I personally am an avid hunter, but I don’t want to do every type of hunting just to hunt. I like big wild places, and the experience, so I’m unlikely to be hunting over a feeder. However, I also don’t try to take away any type of hunting, some types just aren’t my gig and don’t align with what I want to experience. Likewise, when it comes to guns, you can be pro-ownership but want less gun-related crime. On this specific topic, I don't have any answers but my nature is to learn the perspectives of those who think that they do. Discussion can be more nuanced. Opinions can be more nuanced
Regarding Twitter, I have been meaning to distance myself from almost all forms of social. I even communicated that to Robby at the Western Hunting Expo (saying I was far less involved with RS as well .. until today) I mostly used twitter for football. I also have been an occasional agitator for fun … a little bit of both sides. So it feels fair, I am not a fan of the far left either. However, I have followed from both sides ..to see what is said. You could probably cherry pick things followed on both sides if you wanted. Last night, I had removed twitter from my phone (not because of this thread, but to get away from social.. at that time I had no idea of this thread) .. so today, I saw posts, screenshots in this thread, so I deactivated it period. After all football season ended last week and that was my main reason on twitter. Just to be clear, I am not a fan of Trump, though I actually mostly followed the Republican debates in 2016 and wasn’t a fan of Hillary either. I’m fairly in the middle. I like to get outside, I like to hunt. I like talking adventures with people. I like big wild places.