Yes but Night Force pre-sales to dealers. So vast majority of order quality is set usually a year in advance, Night force’s actual in-house inventory is pretty low. Majority of their direct sales is probably their pro-programs and warranty replacement.
maven has same issue Kuiu’s direct to consumer model had first half decade of business, because of demand they were basically pre selling container loads, so they ended up with little inventory.
I image Maven’s demand issue on this particular scope(I didn’t see any other stock issue) was a demand issue directly tied to Form drop testing, regardless where one stands I image the analytics is pretty shocking for Rokslide and Maven