Hauling an ATV (non trailer or in truck bed)

Wouldn't be much of an issue. Average ATV weight would be ~600#. A 600# weight on the bumper isn't that much. The hitch should support it and truck should have the payload for it.

I can see an issue however when it comes to approach and departure angles or undulating dirt roads with deep ruts but standard paved road... Nah
If everything happened in only 2 dimensions, sure, but the slightest bump, and you have moments (torques) in multiple directions, namely torsional stress on the sleeved connection at the receiver. I'll bet if you stand on the edge of the platform at either the driver or passenger side, that edge drops 8"-1' or maybe more. If you hit reflection cracking on the road or a spot with a slight sunken grade, that thing is bouncing and twisting all over.

It's an all around terrible design.
 
If everything happened in only 2 dimensions, sure, but the slightest bump, and you have moments (torques) in multiple directions, namely torsional stress on the sleeved connection at the receiver. I'll bet if you stand on the edge of the platform at either the driver or passenger side, that edge drops 8"-1' or maybe more. If you hit reflection cracking on the road or a spot with a slight sunken grade, that thing is bouncing and twisting all over.

It's an all around terrible design.

You are making some sense but the load is mostly centered. I would conjecture that there isn't much variance from having a trailer on the hitch.

That said its not a product i'd ever buy. Trailer is a better solution. If I'm bringing a ATV I'm definitely going for comfort so I'll need the trailer space for other comforts
 
You are making some sense but the load is mostly centered. I would conjecture that there isn't much variance from having a trailer on the hitch.

That said its not a product i'd ever buy. Trailer is a better solution. If I'm bringing a ATV I'm definitely going for comfort so I'll need the trailer space for other comforts
A trailer has at least two tires, which counters receiver torsion, and a trailer typically has a suspension that limits load bouncing. Even if you have a tall camp trailer that leans on turns, some if not all of the twist at the hitch is absorbed by the ball connection.
 
Archimedes, the famous Greek engineer, etc once said "If I had a long enough lever, I could move the world". Well, that ATV platform for your receiver hitch might not move the world but it sure as heck would put a lot of force on your your F150 receiver system vs the same ATV on a trailer!
 
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