Years ago there was an old farmer in Northwest Arkansas, guy wore overalls and dip stained t-shirts as well as driving an old Ford from the 80s. Anyway story is his truck broke down in Little Rock, so he got a cab to one of the Ford dealerships. They asked him how he planned to pay for a new truck, he said "a check." You can imagine how that went over. So, he tells them to call his bank. They call the bank and ask how big of a check they should take. All the bank would say was "what ever he wants, give it to him. The check will clear."
Too many people use debt to pretend they have money.
I've not tried Black Rifle Coffee, but I do like good coffee. Going from bad coffee to good I did not notice a difference. However, going back to bad after having good for a while, I notice. It illustrates Epicurus' point well.