Great time and very few rich snobs. Might be some rich guys but you'd never know it until the auction nights. I go every year because I live here and it's a great way to meet outfitters. If you truly want to select one for a hunt I'd suggest narrowing the list down to about 10 then targeting those otherwise you might be wandering aimlessly. I also wouldn't book at the show unless you've checked multiple references before hand. When I booked my Stone hunt last year I went to SCI in Reno with a list of 10 - 12, narrowed it down to about 5 at that show, checked references between then and WSF and then revisited the top 3 at that show and asked some follow up questions based on discussions with the references then let gut feel take over.