Black ovis/camofire going out of business?

I think this sheds a new light as to why companies like Kuiu or First Lite refuse to do business with third party retailers. It wouldn't shock me if Sitka follows suit.

One wrong move from a retailer and you're staring at a $500,000 loss. Sheesh
This is such a great point. DTC business models don't just enable you to reduce cost, it takes a lot of this distribution channel/inventory risk with third parties off the table.

I think you're right. Anyone in this space is going to study the BK filings and change their model accordingly.
 
I think this sheds a new light as to why companies like Kuiu or First Lite refuse to do business with third party retailers. It wouldn't shock me if Sitka follows suit.

One wrong move from a retailer and you're staring at a $500,000 loss. Sheesh!

FL certainly sells via certain retailers but they must be cautious about which. Scheels is one example.
 
I think this sheds a new light as to why companies like Kuiu or First Lite refuse to do business with third party retailers. It wouldn't shock me if Sitka follows suit.

One wrong move from a retailer and you're staring at a $500,000 loss. Sheesh!
FL is not DTC to consumer, nor have they been for quite a while. Scheels, MidwayUSA & Rogers Sporting Goods
 
No one should be surprised that Black Ovis went bankrupt… it’s obvious they didn’t make good business decisions when not only did they not sever ties with a convicted poacher, but they instead order $144K worth of his shit.
I have as much faith the $144k owed to muley freak is for something like digital marketing or a fraudulent claim in bankrupcy as i do actually moving that much gear.
 
I think this sheds a new light as to why companies like Kuiu or First Lite refuse to do business with third party retailers. It wouldn't shock me if Sitka follows suit.

One wrong move from a retailer and you're staring at a $500,000 loss. Sheesh!

Tell me about it. I had a retailer flake out on me last week for next year's product (revenue) after expensing the packaging specific for them...
 
Buy wool from the sheep that are the primary downfall of bighorn sheep in a chunk of SW MT? I’d rather pay made in USA prices for Chinese wool.
No need for China...New Zealand...pretty sure thats where FL merino cows from.
I don't buy any garments with USA grown wool. Socks were the hardest thing to replace went with alpaca wool.
 
FL certainly sells via certain retailers but they must be cautious about which. Scheels is one example.
I've heard similar about Cabela's/Ass Pro. When the new Swaro NLs came out last year they were nowhere to be seen at BP but other retailers had them. My buddy went to Scheels to pick up the 14's and remarked about Cabela's not having them... Scheels guy mage a joke about some retailers not paying their suppliers and Swaro making a point about it with new releases...
 
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