Who is Gunwerk’s target customer

[hunt1up]

I don't know anyone personally that owns a Gunwerks. Hell, I don't know many guys that own $1000 rifles. I've gone on a few guided hunts and bumped into guys that shoot them. They didn't strike me as the "get after it" types when it comes to hunting. That's a broad generalization of course. It seems the general consensus in that world is to get the most expensive gun you can in the biggest caliber possible.

I've got way too much money invested in hunting gear and the sweet spot I've justified for "high end" rifles are my two Alamo Precision rifles. Built to the specs I wanted, perfect fit and finish, and shoot lights out. They're $3000-4000 guns and even that is unnecessary and I acknowledge that. If you can't manage to bolt a scope on a rifle and sight it in then you might need take up a new hobby.

 

[Svivian]

Amazes me how much emotion folks put into how others spend their money.

FIFY

 

[Unclecroc]

If it’s your thing then go for it. You do you. I definitely can see the allure of a turn key set up that’s ready to go out of the box.
Myself I like handloading and tinkering with my rifle as much as the actual hunting. So I’ll stick my my lowly ruger 77s and remmy 700s that I kitchen gunsmith.

 

[Marbles]

Fair enough….however those prices include rings, scope and also a pretty good fee for the load info and turrets and in most cases a hard case for the rifle . So skip those items and DIY

Which kills the turnkey argument.

At that point, buy a Sako 90, probably a better rifle anyway.

 

[BCDJR]

Which kills the turnkey argument.

At that point, buy a Sako 90, probably a better rifle anyway.

Wrong…..does your Sako match your GW? The point was folks using upper end GW pricing to compare to base rifles without accessories. So tell us your experience with GW?

 

[HuntHarder]

I get it. Then they have no business shooting at living creatures at 1000 yards, IMO. It’s that simple. You either have the time and desire or you don’t. And if you don’t, stay in your lane.

So all Gunwerks customers shoot at creatures at 1000 yards? It's funny because they really try to push their shooting school on people too. I think you are just triggered by their marketing vs. their products.

Do you also disagree with the MRC Marshall? They are basically selling a rifle that they hit the "Easy" button on. They take care of all the small things that customers should be doing themselves.

 

[BLJ]

I see a new GW nexus is about $6500…tell me someone who puts in same quality for $3200?

On steel or on animals? And at what distance?

 

[Marbles]

Wrong…..does your Sako match your GW? The point was folks using upper end GW pricing to compare to base rifles without accessories. So tell us your experience with GW?

Haha, I don't have a Sako, nor a gunworks. I like to tinker too much and sold the Sako. You can also say I'm too poor to spend money on marketing hype and view heavy marketing as a red flag.

The better question though, is does the GW match the Sako. The fact that GW feels the need to trash talk Tikka says a lot, when your 6K+ rifles are threatened by a rifle 10 times cheaper, it speaks volumes.

 

[Rock’N Tacos]

And the point being, those people who aren’t “gun people” shouldn’t be shooting at live animals at “1000 yards out of the box.” That is a specialized skill set that absolutely should only be performed by “gun people” who are intimately familiar with all aspects of their rifle system. Not those that are only interested in the results.

This is an interesting take - because somebody can afford to buy a a gunwerks rifle/system they aren’t and shouldnt be taking long shots on animals?

This doesn’t make any sense to me. A person’s ability to shoot has nothing to do with their desire to do some diy gunsmithing or reloading.

I think it also discounts any prior experience leading up to the point of purchasing a gunwerks rifle.

One thing I don’t think we are talking about is resale value. I know custom rifles are almost always sold at a substantial discount. Gunwerks rifles seem to hold their value a little better to me.

 

[z987k]

This is an interesting take - because somebody can afford to buy a a gunwerks rifle/system they aren’t and shouldnt be taking long shots on animals?

This doesn’t make any sense to me. A person’s ability to shoot has nothing to do with their desire to do some diy gunsmithing or reloading.

I think it also discounts any prior experience leading up to the point of purchasing a gunwerks rifle.

One thing I don’t think we are talking about is resale value. I know custom rifles are almost always sold at a substantial discount. Gunwerks rifles seem to hold their value a little better to me.

No the arguement is if they don't have the time to be a "gun person" as SD alluded to, they also don't have the time to be proficient enough to shoot at animals long range.

 

[z987k]

That’s a strawman. I bet 0.1% of them shoot at animals 1000 yards. They just want fancy rifles for their 243 yard kills. Ha

This is the correct answer. If you want a $12k rifle to shoot at animals at reasonable distances, I don't think anyone would care. Do what you want with your money.
But the notion that you can buy a turn key rifle and go shoot animals at quite long range is incorrect. You cannot buy the skill it takes to do that. The rifle could be 100k and it wouldn't enable that.

 

[SDHNTR]

This is an interesting take - because somebody can afford to buy a a gunwerks rifle/system they aren’t and shouldnt be taking long shots on animals?

This doesn’t make any sense to me. A person’s ability to shoot has nothing to do with their desire to do some diy gunsmithing or reloading.

I think it also discounts any prior experience leading up to the point of purchasing a gunwerks rifle.

One thing I don’t think we are talking about is resale value. I know custom rifles are almost always sold at a substantial discount. Gunwerks rifles seem to hold their value a little better to me.

It has absolutely nothing to do with whether or not a person can afford it.

Possessing the ability to do something that takes a certain amount of skill and technical equipment set up, should involve some curiosity, and a genuine interest into understanding the technical matter behind such a pursuit. The means to the end should matter too. Just my take, you don’t have to like it.

 

[SDHNTR]

This is the correct answer. If you want a $12k rifle to shoot at animals at reasonable distances, I don't think anyone would care. Do what you want with your money.
But the notion that you can buy a turn key rifle and go shoot animals at quite long range is incorrect. You cannot buy the skill it takes to do that. The rifle could be 100k and it wouldn't enable that.

Correct, but yet that is exactly what the marketing efforts behind Gunwerks are trying to portray. And that’s what bothers me.

 

[z987k]

Correct, but yet that is exactly what the marketing efforts behind Gunwerks is trying to portray.

Which is why it's fair to point out they're full of poo.

 

[BCDJR]

Haha, I don't have a Sako, nor a gunworks. I like to tinker too much and sold the Sako. You can also say I'm too poor to spend money on marketing hype and view heavy marketing as a red flag.

The better quest though, is does the GW match the Sako. The fact that GW feels the need to trash talk Tikka says a lot, when your 6K+ rifles are threatened by a rifle 10 times cheaper, it speaks volumes.

Yeah I see all the problems posted here on those. No way I would trust one not to fail

 

[z987k]

Yeah I see all the problems posted here on those. No way I would trust one not to fail

A tikka or sako? Over a 700 clone? Are you for real?

 

[BCDJR]

A tikka or sako? Over a 700 clone? Are you for real?

I have 5 Sako rifles. So by the way just how many rounds have you fired out of a Gunwerks action?

 

[Marbles]

A tikka or sako? Over a 700 clone? Are you for real?

His response was a perfect demonstration of my point on feeling threatened. If you can't articulate what makes something better, and default to attacking things that work, it gives the impression the better thing is not actually better.

Seeing the post on how he owns 5 Sako's, and presumably a Gunwerks, he should be well positioned to extol the virtues of the Gunwerks, but doesn't. Sorta drives home the point that Gunwerks customers tend to ignore the details.

 

[BCDJR]

His response was a perfect demonstration of my point on feeling threatened. If you can't articulate what makes something better, and default to attacking things that work, it gives the impression the better thing is not actually better.

Seeing the post on how he owns 5 Sako's, and presumably a Gunwerks, he should be well positioned to extol the virtues of the Gunwerks, but doesn't. Sorta drives home the point that Gunwerks customers tend to ignore the details.

Wrong again…..I have 2 Gunwerks rifles. I am certainly not threatened. Just wondered about your personal experiences shooting a Gunwerks rifle. Sounds like zero. So throw shade at GW from behind your little keyboard

 

[Marbles]

Wrong again…..I have 2 Gunwerks rifles. I am certainly not threatened. Just wondered about your personal experiences shooting a Gunwerks rifle. Sounds like zero. So throw shade at GW from behind your little keyboard

I said probably in my first statement, intentionally leaving room for possibly being wrong; yet despite having 5 Sako's and 2 Gunwerks you have provided no useful information to explain why the Gunwerks is better.

Trying to gatekeep the discussion by insisting people have spent thousands on a product first further illustrates my point. It is the behavior of someone who feels threatened or of a used car salesman, not of someone with a firm grasp and a product that sells itself; owning something says nothing about actually understanding it.