Swarovski price increase

Guys,
If I may I'd like to shine some light on the reality of this price increase.

The increase was on select Binoculars, Spotters and Rangefinders and was an approx 11% increase. This is the only increase this year.
Since January USD $ exchange to Euro currency has had a 12.5% increase
Since April Swarovski did not do an increase while they have absorbed the 15% additional tariff cost .
There is also currently a 50% Tarriff on EU for Aluminum.

I'd say that this increase is minimal compared to the cost/overhead increase Swarovski is absorbing.
 
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