I might be the only one who actually owns one on this thread, but I can tell you I really like mine. Etched for my 300WinMag I'm zeroed for 200 and banging steel at 600. (And I'm a hard core archer, not a hard core long range shooter so take this with a grain of salt.) And I can see the target well, good quality glass. It's the most expensive scope I own but the rest of mine are in the $300-$500 range and it blows them out of the water. When I shot my elk with it last year I didn't have to dope the scope, just chose the correct etch for the range and pulled the trigger. And it worked. Probably not as good as a NF but it's really not that bad either. I like mine and will not be removing it from my .300WM so the caliber/ load specific etch doesn't matter to me. Plus I bought several boxes of Hornady Precision Hunter at the same time so I'm good for a while.