First Lite developing competitor for Sitka Ambient?

This might be it? Though it’s not hooded and seems to be faced inside

 
This might be it? Though it’s not hooded and seems to be faced inside

no thats not it. . gold is their standard synthetic insulation they use on a synthetic puffy.
 
Looks like some details are out there, I'll definitely be getting a couple to try out:

I love the Polartec alpha and primaloft evolve. Here’s the description of this FL fleece one: “Ultra-moisture wicking loose fill 37.5 fleece.”

Can’t tell what the heck that means. Alpha and evolve don’t wick, aren’t loose, and don’t have full.
 
I love the Polartec alpha and primaloft evolve. Here’s the description of this FL fleece one: “Ultra-moisture wicking loose fill 37.5 fleece.”

Can’t tell what the heck that means. Alpha and evolve don’t wick, aren’t loose, and don’t have full.

Yeah, its a bit ambiguous. But a 30D shell and 12 oz tells us that it is likely something similar.
 
Go through all their pics and you can see it sure looks like an Apex/Evolve type insulation; guessing the 37.5 refers to weight of the inner fabric, but not sure what measurements they are using, so you could compare it to the weight of Apex/Evolve used in other garments
 
If it’s similar to the ambient, it will be the first piece in a long time that I’d actually buy from them. In other words, a cheaper version with more solid options available.
Seems like a review will be in order for @mtwarden
 
My link still works but now its not on the new gear page and a search won't turn it up. Hmm may be further out from them than we though, sigh.
 
Looks like some details are out there, I'll definitely be getting a couple to try out:

Gone now, glad theres screenshots to get an idea. I was on google inmediately because I'm a crackhead and a gear addict and there's nothing to hunt
 
The one I saw was only 20 bucks cheaper than the Grumman 329.99 vs 349.99 for 20 bucks I’m going stone glacier. Don’t know what the price on camo fire is


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I love both my Ambient and my Grumman. But the Ambient isn't remotely comparable to the Grumman, two very different pieces for two totally different applications.
 
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