I've only had a couple times where a buck came right into a scent. My dad uses them all the time and has pretty good luck with them. I think the last brand he used was Raw.
Only scent I have seed actually 100% conclusively work is when we cut the tarsals off of a deer and used them as a drag. Might try saving some urine out of deer this year and have some real and real fresh stuff.
I wash clothes and myself in baking soda and Scent Gold. Use pine limbs to rub on when walking to the stand. I have been bowhunting for 30+ years. No, you will never eliminate or beat a whitetail's nose, but you can help eliminate some of the human scent.
I've successfully used die in heat urine several times. However, based on my experience during season and after season (not hunting after season) it only works with mature bucks if breeding is actually happening. There are several stages of the rut, and immature bucks cgasing tail is not breeding. But, it works well on young bucks at any stage of the rut. If you're not picky, it's a good way to fill tags if you're doing everything else right. If your after mature bucks, the immature bucks can be an issue.
With that said, I've found heating/warming the urine and putting it in an atomizer seems to be more effective. I've done the same with ferral pigs. However, pigs are polyestrus (capable of continuously cycling). Subsequently, I have more experience doing this successfully with pigs. But I'd expect it to be more effective with pigs considering their superior nose. I've pulled in many big lone boars doing this, primarily in the spring as there are typically multiple sows in heat during that time of the year.