I picked one up last year and have been generally pleased with it. Overall I don't think it is the most ergonomic cooler to use. I don't get any value from the extra pockets on the side. The opening is pretty tight and you really can't fit as much stuff in there as other square soft sided coolers. Feels like some waisted space near the top of the bag above the zipper. Insulation is alright when not in direct sun. Zippers are pretty stiff. Took it on a couple day canoe trip and out in the sun and it didn't keep cold as long as I would have liked but I think I was asking to much from it. For casual use it should meet your needs.