ZeroTech TRACE ADV 3-18×44 FFP Shoot2Hunt

Managed to get one! Hope to see some videos of drop tests and such in the near future! Glad to be able to glean from this forum. Has changed my perspectives on gear for the positive!


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It’s infuriating to me how expensive they are. Have to reward innovation somehow, but the profit margin on those things must be huge. I have to think they would sell 5x more of them at $60 or $80 per set.
I’m not disagreeing that they’re expensive, but they seem to be working/lasting way longer than their competitors.

Also, being a business owner myself, I look at costs of goods & services much differently than I used to. A lot more things seem reasonably priced now that I look at it differently.
 
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