While I don’t disagree with what your saying, or your sentiment; I don’t think the need for attention, decals, shirts etc is a new thing. I think there has always been a subset of young, and sometimes older hunters who are/act that way. I also think a lot of young hunters always have been/ are a little immature and grow out of that phase. Social media certainly seems to highlight it though.Along those same lines, I see much more of an "In your Face" attitude among younger hunters, gotta wear the T-shirt with the pic of the big whitetail with blood dripping from the "whack 'em and stack 'em logo printed on it, hunting and gun stickers all over your truck with the big lug tires and lift kit to get you into those places that only you know about (or maybe just be the guy dumb enough to drive into) get everything you do on social media so everyone is aware of how hardcore your hunting abilities are than the other guy etc. None of which helps the image of the sport, but a mentality that has been created by televised commercial hunting meant to advertise products & latched onto by those that know no other source of information. It's not just the younger generation that buys into this mentality, I see plenty of old fat guys that attempt to fit into the "hardcore" mold too, with much of their hunting being from the truck window.
So then the question becomes who is the best representative for the sport & will be followed by younger hunters? For me when I was young it was the old guys that I was fascinated with, I still know hunters in their 70's, 80's and even a couple 90's that are hunting whitetails in late fall and living out of tents using open sighted classic guns etc. I think it's pretty awesome and they are still my heros. These days it seems like the younger generation views the "old" guys as the enemy to virtually everything they stand for not knowing how many of these gray haired hunters grew up meat hunting with one round in a single shot rifle, running a trapline, trained their own hunting dogs, and truly lived from the land out of necessity rather than hobby, life experience, or to gain "followers".
You have really a short period in the history of the human race where hunting went from a way of life for survival to "my friends gotta see this!".......that's alot of distance between the two extremes to try to get those group into agreement and understand each other in such a way that can keep the sport moving in a positive direction