Hornady describes difference between ELD-X and ELD Match

The biggest thing that stood out to me is that the whole argument against using “match” bullets hinges on the base assumption that a “hunting bullet” must have high weight retention, minimal fragmentation, and complete penetration.

But the benchmark for a hunting bullet should be how well it kills animals, not how much weight it retains or how deep it penetrates in gel. They never really said the eldm doesn’t kill well, they just kept saying it doesn’t reliably retain weight and penetrate all the way through.

So if you don’t concede that “hunting bullet” and “weight retention” are synonymous, they really haven’t even presented an argument.

Really well stated.
 
I listened to it and enjoy some of their podcasts. I thought in this podcast they explained into depth the differences between the 2 bullets. They don’t stand behind the ELD-M as a hunting bullet because it wasn’t “designed” as a hunting bullet. It’s clearly built different than the ELD-X bullet as you can see in pictures. Each lot isn’t checked like the ELD-X bullet either. They clearly don’t want to promote a match bullet that doesn’t meet their “quality control” standards of a hunting bullet. If someone wants to hunt with the ELD-M have at it. I’ve seen the results in this forum that they work. Folks getting all bent out of shape because they didn’t say it’s a great hunting bullet is comical. With that being said I don’t shoot any Hornady bullets. LOL
 
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