Gohunt is running a 20% off sale. I grabbed a Western Moutaineering Badge long bag for $572. Am I crazy or do these bags never go on sale?
With all their sales and givebacks on promo codes.... I'm still not sure how they make money
Thats mfg markup or on top of mfg?Markup is usually 30-35%. So even at 20% off, they’re making 10-15%…
Most products on the market have to be sold at a certain price point. The manufacturers wholesale to vendors (i.e. GoHunt, BlackOvis, etc) these vendors sell them for that listed price which is the same as the manufacturer. The wholesale price is roughly 30-35% less then list price. Sometimes vendors have to have permission from the manufacturer to list items on sale. Sometimes vendors aren't allowed to have sales, or allow discount codes on certain brands. Like Stone Glacier...I haven't found a single GoHunt discount code that is valid on SG items.Thats mfg markup or on top of mfg?
Their list pice is the same as the manufacturer direct.
With all their sales and givebacks on promo codes.... I'm still not sure how they make money
They're leveraging what the gambling industry does which is no shock considering their background. With things like free shipping and "points" they're hooking people who will come back more and more. "Oh, I have $10 in shop credit? That means I can get that $100 widget for $90?!".... It's a proven method, and I'm guessing it's working quite well for them.