Brendan
WKR
No Yeti coolers brother!?
Look at it this way. I bought my Yeti 160 for 20% off at one of the annual sales. Paid around $550 (Not counting the gift cards I'd accrued as gifts....) Used it for 4 years, locked it to bumper carriers outside the truck, locked it shut so people couldn't get inside. Sand blasted it with mud driving around back roads. Beat the hell out of it. Every year I'd load it up with Ice, and it'd still have plenty of Ice in it 2 weeks later. Sold it this year for $400. That's less than $40 a year...
Good coolers have their place like a lot of good gear. But, not unless you're going to put them to use over multiple years or trips.