Between the two reticles in the 2.5-10x42, the MOAR is more visible to my eye with the closer outer brackets...I shouldn't say closer, the outer bars have less hollow section than the MIL version. I much prefer MIL for dialing and holds but NF's MOAR is easier to pick up in the 2.5-10. Being SFP, as x's are decreased to "thicken" the inner reticle, the outer bars widen further. Illumination levels are low and don't help much in daylight. The amount of area illuminated is to much for low light. The current reticles in the 2.5-10 are a compromise. For my use, neither are bold enough for thicker, broken backgrounds or woods...but...both work fine in open areas.
The 3-10 SHV MOAR is an improvement in busy backgrounds with only the inner plex illuminated and daylight visibility. It's a bit bright in lowest light at it's lowest setting through.
With it being SFP, I wish NF would put a reticle with Forceplex subtensions and a 2.5 mil dot (outer bar would be the 2.5) reticle at 10x, hashes for .5 mil, dot for mil. Set at 5x it would turn into a full mildot with both hashes and dot's at 1 mil. Illuminate only the inner .5 mil section or better yet, a dot. Of course adjustments in mils. Call it the MIL-Force Hunter.